Describe your personal brand.

A purpose-driven program manager and sustainability advocate, I bring a unique blend of strategic insights and executional excellence. I’m passionate about translating customer-centric ideas into scalable impact. With experience leading digital transformation, circularity initiatives, and cross-functional programs, I thrive at the intersection of business, technology, and ethical leadership — turning vision into actionable results.

What were you doing before The NUS MBA?

Before pursuing my MBA, I worked as a Project Manager at SMRT Corp Ltd, leading initiatives in digital transformation & business process improvement, and sustainability. I hold an Masters degree in Engineering and brought over a decade of cross-functional experience across tech and operations into the MBA classroom. During my MBA, I worked at HP Inc in a Program Management role focused on sustainability-led growth. Outside of work, I’m deeply passionate about purpose-driven leadership — I served as President of the Sustainability, Ethics & Impact Club, and continue to mentor young girls in STEM to create a more inclusive future.

Please share your key achievements and leadership roles on the programme.

In pursuit of the Best Student in Marketing Specialization award, I consistently demonstrated academic excellence by excelling in core and advanced marketing courses, combining theoretical frameworks with practical insights. I led multiple case studies and projects that showcased my ability to craft customer-centric strategies aligned with sustainability and digital innovation. Beyond academics, I actively contributed to the school community by organizing marketing workshops and collaborating with peers to drive impactful discussions on ethical marketing. My strategic mindset, and dedication to purpose-driven marketing distinguished me as a leader and earned me this recognition.

What has been the single most stand-out experience of your MBA?

The single most stand-out experience of my MBA so far has been to advocate Sustainability to have a better world for our future. Be it my Presidency in Sustainability, Ethics and Impact Club or my Projects/assignments, I got to experience first hand leadership by integrating my purpose-led leadership, marketing techniques, and ethical leadership in a real-world setting. This immersive experience not only deepened my understanding of how to drive purpose-driven growth but also honed my skills in stakeholder management, teamwork, and innovative problem-solving. It reaffirmed my commitment to leveraging business as a force for positive environmental and social impact.

What advice would you give to other MBA aspirants?

My advice to MBA students and aspirants is to embrace the journey with curiosity and purpose. Focus not just on acquiring knowledge, but on building meaningful relationships and honing leadership skills that align with your values. Remember, the true value of an MBA lies in how you apply what you learn to make a positive impact—both in business and society.

Success is not to just win the game of capitalism, but staying authentic & enjoying the ride!